How to increase iOS app installs quickly and breakthrough the income for app developers. Do you want your app to increase iOS app installs strongly and to be at the top of the App Store ranking? Here are 5 Tips to help developers to crack increase iOS app installs magically. Before discovering 5 Tips, let's together research the potential of the iOS app

The most potential place to make money for developers

As of July 2020, the number of available apps in the Apple App Store is currently at 3,420,161, including 957,390 Available Games

Number of Available Apps On App Store from 2008 to 2020, Source: financesonline.com

It is noteworthy that in 2020 when the Covid pandemic breaks out, there will be more time to close at home, more free time they will go online and play games to kill time.

Global iOS app installs of Mobile Apps and Games for Q3 2020, Source: Sensor Tower Store Intelligence

The number of iOS app installs slightly increased in Q3 2020 to reach 8.2 billion installs. Android app installs increased strongly, reaching 28.3 billion installs. However, the revenue generated by the App Store outperforms Google Play.

In Q3 2020 the App Store hit $19 billion, Google Play has only $10.3 billion.

Global Consumer Spending in Mobile Apps and Games for Q3 2020, Source: Sensor Tower Store Intelligence

App revenue includes all revenue generation within the two main app stores: iOS and Android. This includes ads, subscriptions, and in-app purchases, buy apps (paid-app).

Apple's App Store is behind in total users, despite having a worldwide market share of less than 15%, still continues to outperform Android in terms of revenue. In 2020, the App Store's total revenue of $72.3 billion is nearly double that of Google Play of $38.6 billion. It is predicted that App Store revenue will reach $185 billion by 2025 while Google Play will only be $85 billion.

Predict revenue of App Store and Google Play from 2021 up to 2025, Source: https://www.statista.com/

Gaming apps remain the main revenue generator for both iOS and Android, accounting for 72.3% of total revenue in Q3 2020.

Revenue of Gaming apps for iOS app Q1 2016 to Q4 2020, Source: App Appnie

Compared to other apps, the app's game has more revenue-generating ways, including ads, ad-free experiences, in-game items, pro-version, and giveaways.

Revenue of Gaming apps for Android app Q1 2016 to Q4 2020, Source: App Appnie

Apple's App Store leads again in terms of revenue, beating Android each quarter even though iOS App game installs are lower than Android app game installs.

iOS app afford to make money

Making money is the legitimate desire of all app developers when developing apps.

iOS app afford to make money, Source: buildfire.com

When developers 'applications have no users, the number of iOS app installations is quite low, developers' income is only zero, however, when the application has a lot of users, the amount of iOS app installs increases. Then that is the breakthrough of that app.
Do you want to know how to increase the number multiply of iOS app installs thereby increase your income fastest?

5 Tips breakthroughs to increase iOS app installs

The relationship between iOS app installs and App Revenue is very tight. Potential users increase in the number of iOS app installs strongly is a good signal about increasing iOS app ranking and app avenue

ASO (Search Engine Optimization)

Your apps need to be optimized. Apple will appreciate your apps more, your apps easily fend off Apple's policy changes.

App Store Optimization: Source: goodbarber

This is a free but extremely important way to promote your app, making your app reach more users. For ASO you need to optimize.

On-page:

Keywords

App name (Title)

Description

Usage and Quality Metrics

Uninstall Rate

Off-Page

- Backlinks: Those are the votes for your application from reputable websites, blogs, social networks...

- Ratings and Reviews:

80% of mobile users read at least one review before downloading an app.

When your app has a lot of 5-star ratings and positive reviews, it's testimonials that help potential users download and install your app.

App Reviews and Ratings, Source: Proreviewsapp

Download Status:

This status indicates that the user has successfully downloaded and installed your app or not

The ultimate goal is to increase the number of people downloading and using your app

Google ads, Facebook ads.

Once your app has an established reputation with users, you should use premium tools to nudge your app, we have listed for you the paid and free tools, you should join combine both to market your application

Google Ads and Facebook Ads, Source: Prorviewsapp

Google Ads

You use your budget to run the campaign. Google launched UAC (Universal App Campaigns) is the most powerful tool that Google brings to businesses who want to promote their mobile apps on Adwords.

For UAC you do not need to design individual advertising templates. Instead, Google will use images and texts of the App that you place on the App Store. The Ads will appear on Google Search Network, Youtube, Google Display Network, Admob.

Facebook Ads

Ads will appear on Facebook, Instagram, and Audience Network. You can create app ads, automated app ads, and trial ads in Ad Manager.

Introducing Video for Mobile App Ads on Facebook, Source: Proreviewsapp

To run advertising on both Google Ads and Facebook channels, your business needs to prepare and carefully consider the budget for the most effective campaign.

Influencers Marketing

Hire famous YouTubers, Streamers, influencer people to introduce your app.

PewDiePie, Source: businessinsider.com.au

This is the very hot way today, famous YouTubers, Streamers, influencer people have hundreds of millions of fans, when they introduce your app, it means hundreds of millions of fans download your app, which is extremely effective.

Website to introduce your app

You should have a website to support your loyal users, whether your service is sustainable or not due to the quality of your service and customer care.

Website Design, Source: web4s

You optimize your website to promote your app is also a good way for you to promote your app faster.

You should create social media sites like Youtube, Twitter, Instagram... to your app

Rate of converting iOS app installs to active app account

How many people download and install your application and then subscribe to the service pack from your app? If 4 out of 5 users download and install your app, 4 people register and use the service pack app in your app, that is indeed a great success, but the actual number is only about 10-15%.

Achieve Goal, Source: wizops.org

When you have succeeded in attracting users to install your app through communication channels, then if you want them regularly use your app and subscribe to service packages or in-app purchases So you need to improve your service more.

The most effective way is to improve the quality of service in your app, minimize the ads in the app, let users use many of the free features in your app relatively, If you limit too many features, lose the user experience, that's a big mistake.

We have just shared with you the Tips that can make your app thrive, at the top of the App Store, hope these 5 Tips are useful to you.